It's been two-and-a-half weeks since ABC turned a New York subway train into the iconic Roseanne living room as part of its nostalgia-themed marketing campaign to promote the revival's debut on March 27. Since then, a few eagle-eyed commuters have spotted a curious element of the activation on New York's shuttle train between Grand Central...
Why ABC Put a 'Make America Great Again' Hat in Its Roseanne Subway Activation
AdWeek - 19 Mar 2018 19:15
It's been two-and-a-half weeks since ABC turned a New York subway train into the iconic Roseanne living room as part of its nostalgia-themed marketing campaign to promote the revival's debut on March 27. Since then, a few eagle-eyed commuters have spotted a curious element of the activation on New York's shuttle train between Grand Central...
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